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Consistent Repeatable Color

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Color reference values now user defined in ProofPass.com

October 23, 2012 By JimRaffel

image of proofpass user defined reference values

The Summer 2012 release of ProofPass.com contained industry reference data sets like SWOP and GRACoL and marked the first time ProofPass could reference against L*a*b* reference values. Today, we announce that the most recent incremental release of ProofPass contains the ability to enter your own L*a*b* reference values for any data set created with any […]

Introducing the Normalizer technology
to standardize color verification

October 16, 2012 By Shelby Sapusek

While we have been talking about our Normalizer technology on and off this year, we were happy to officially explain it to the industry during GraphExpo this month. Our developers worked on our unique algorithms for about 18 months before releasing it to the industry. Normalizer has been integrated into one of partner’s workflow since […]

Brand colors need an open color ecosystem

October 2, 2012 By JimRaffel

image of open color ecosystem

Since May, we’ve been out on the The Color Tour 2012 evangelizing and Introducing The Open Color Ecosystem, our vision for the future of color communication. Our message is simple: Understand that color is a feeling, not a number; and demystify color technology. Open Color Ecosystem Software Modules The graphic above presents the modules of […]

Color of the Month: Campfire Orange

September 19, 2012 By Shelby Sapusek

In August, we introduced our new feature of Color of the Month with Burnt Grass. Since much of the country experienced moderate to severe droughts this summer, we thought it was an appropriate color to represent the month. This month as we head into the autumn season, we picked an orange to complement what we […]

Save $100 by watching our ProofPass.com
Roland Partner Webinar

August 30, 2012 By JimRaffel

Last week, we presented a webinar for Roland about utilizing ProofPass.com for supply chain color verification and process control. In case you’re not seeing the embedded YouTube video above, here is the direct link to the recording of the webinar. Saving $100 on your ProofPass subscription Somewhere in the video we share a coupon code […]

Demystifying brand color verification

August 14, 2012 By JimRaffel

image of color in the cloud

There are two main reasons why your brand color does not match your expectations. You were never provided a sample of the appropriate ink on the correct substrate to review and approve. Color measurement instruments do not all measure exactly the same in spite of being built to exacting industry standards. How to fix brand […]

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Sussex, WI 53089
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